People
The Precision Plant Systems management team:

Larry Plotkin
CEO/President
Twenty-five years experience in R&D, marketing, and
technology management at HP, including ten years as a leader in new
business creation activities. Larry also has ten years experience
in small and start-up businesses outside of HP.
541-760-3282 (mobile)
541-758-7319 (fax)
larry.plotkin@cropIQ.com
Profile at: http://www.linkedin.com/in/larryplotkin

John Cronkrite
CMO/VP of Sales
Twenty-five years experience in marketing and new business
development at HP. Developed and launched several new businesses
for HP, which have grown into global based enterprises.
541-760-3298 (mobile)
541-758-7319 (fax)
john.cronkrite@cropIQ.com
Profile at: http://www.linkedin.com/in/johncronkrite

Dr. Les Fuchigami, PhD
VP/Chief Science Officer
Inventor, Emeritus Professor - Oregon State University
Department of Horticulture. Deep industry, research and extension
connections.
les.fuchigami@precisionplantsystems.com

James Cook
CFO
Finance graduate from Santa Clara University. Joined
Hewlett-Packard in 1980. Worked in several distinctly
different business environments including corporate offices, a
start-up business, test and measurement equipment, semiconductors
and printers. Managed multiple functions working in finance,
marketing, manufacturing and R&D. Served as the
controller for HP's multi-site semiconductor manufacturing
business. Served as HP's representative to the
Corporate Venture Consortium, a MIT Sloan Entrepreneurship Center
program to study corporate innovation. In addition to
external activity Jim provided support, guidance and funding for
teams within HP seeking to create new businesses

Dr. Ping Hai Ding, PhD
Chief Scientist
PhD Horticulture (OSU). Expert in Pomology and
statistics.

Jesse Chaney - MS, Computer Science
CTO for Software Development and Solutions
Extensive experience in designing and implementing
multi-tiered, disconnected, heterogeneous enterprise systems.
Broad level of experience in data base management and system
development. Experience with large enterprise data base
systems with a focus on Oracle and Informix. 11 years with
Hewlett-Packard, ASC and other services related companies.